Friday, October 25, 2019
E-commerce :: essays research papers fc
TABLE OF CONTENTS                                         Page 1. Summary                                                  3 2. Introduction                                             3      2.1 E-commerce consumer behaviour model                          3 3. Intervening Variables                                        5      3.1 Customer service                                        5      3.2 Advertising                                        9 4. Conclusions                                             13 5. Bibliography                                              14 6. Appendix A – Growth in Web advertising in millions of dollars per year     15 7. Appendix B – Consumer Information Processing Model of Choice               16                                              1. Summary           This report presents briefly the generic e-commerce consumer behavior model. Its task is to show different ways the companies may use to win a customer and increase their profits concentrating on â€Å"intervening variables†represented in the model as far as E-commerce is concerned. The work is divided into three main parts. The introduction leads in the reader into general consumer behavior model. The main part concentrates on vendor controlled techniques of reaching clients and keeping them with the company and in the end it’s summing up the figures in the conclusion section. 2. Introduction      The omnipresent nature of the internet and its universal access makes it an excellent platform for communicating more effectively with customers. To become a successful e-business initiative the company has to figure out how to lure costumers first and how to keep them without relaying on face-to-face interactions further. For marketers, the consumers are the natural starting-point for all decision-making. The consumers are at the centre of everything the marketing-oriented company does or plans: presumably, therefore, understanding how people think and behave in purchase situations is essential to the success of a company. It is impossible to predict all clients’ decisions but knowing the e-commerce consumer behaviour model enable the firm to increase its sales together with reducing the retailing costs.      2.1 E-commerce consumer behaviour model           Economists tell us that people buy in order to maximise utility and obtain â€Å"best value for money†. Marketers tell us that the decision-making process is not necessarily based on economics. In fact, very few people consistently buy the cheapest version in the product class. The model shows us that final customer decision depends on three factors:      - Independent variables, the company cannot control or influence o     Personal characteristics such as: age, gender, education, ethnicity, lifestyle, psychological, knowledge, values, personality o     Environmental characteristics such as: social, cultural, legal, institutional, governmental - Intervening variables, the company can control and influence o     Stimulated by market such as: price, brand, promotions, advertising, product quality, design o     E-commerce systems such as: logistic support (payments, delivery), technical support (web design and content, intelligent agents, security), customer service (FAQs, e-mail, call centres, one-to-one contacts)
Thursday, October 24, 2019
Analysis Of Bill T Jones Choreographic Pieces Art Essay
Bill T. Jones is a galvanizing choreographer with an tickle pinking presence and personal appeal. His digest of â€Å" Solos †includes â€Å" Tea for Two †, â€Å" Ionization †, and â€Å" Chaconne †. All different from each other are word pictures of Jones ‘ emotions and organic structure motions to their extremes. Giving a brief account to each, â€Å" Tea for Two †is a word picture of emotions like desire and love, while â€Å" Ionization †has an utmost engagement of strong music, motion, and looks which depict force, and eventually, â€Å" Chaconne †is a aflicker public presentation that displays the engagement of artistic techniques and music insinuating a certain narrative, or feeling. This paper is an mentality of Jones ‘ work, particularly in these public presentations, and how each public presentation is an artistic representation of a certain subject. The classical vocal â€Å" Tea for Two †is what Bill T. Jones ‘ public presentation is based upon. It is a solo which he presents twice ; one time on the steps, and following in a studio. On the other manus, as a witness I have realized that differences in the scene may take to a huge differentiation between two public presentations. First, â€Å" Tea for Two: On the Stairs. †The public presentation is a word picture of love, freewill, and desire. I have felt that Jones performs with his full ardor on the streets out to observe. Besides, the wordss sung by Blossom Dearie speak for themselves as the terpsichorean is blissful and content about the house created for him and his lover off from the busy life of the metropolis. As a witness, I have felt that it is a romantic lay dance where Jones is conveying to his audience that he is happy sing being entirely with his loved 1 with no 1 to trouble oneself them enabling them to hold tea for two and basking it without any break.Besides, I have realized that Jones ‘ free manner of dancing reflects his freedom and peaceableness. The daylight tends to capture the kernel of love and felicity, while his facial looks are of a happy adult male content with his life and life. In this dance sequence, the infinite is to the full utilised with no sets, or props to up set the construct of freedom he is seeking to convey to the audience. A really natural and clean public presentation, which shows what small felicity in life, along with a loved one, can make to a human being.Furthermore, traveling on to â€Å" Tea for Two: In the Studio †. Although Jones had performed the piece twice on the same music, the difference in the scene gave the dance another feeling. I felt that Jones is non executing with the same kernel, or power. Besides, I believe that his public presentation in the studio constrained him ; impeded him from traveling freely, unlike his public presentation on the stepss where you could experience the positive energy shimmering from every motion and line Jones had made. Furthermore, â€Å" Do you think I ‘ll do a soldier, every unit of ammunition goes higher and higher, do you desire to hold your freedom? †are the words of Bill T. Jones which he added after his public presentation to the piece in the studio. To me , this altered the temper after watching the public presentation as Jones left the audience in deep ideas ; besides, as a witness, I did non to the full understand the purpose of such a quotation mark ; nevertheless, it could be that Jones is dubious while mentioning to â€Å" himself †as a soldier, and questionable sing geting his freedom as he pictures it with his loved one. Traveling on to another dramatic piece by Bill T. Jones entitled â€Å" Ionization †. â€Å" Ionization †is a piece choreographed to a authoritative music composing by Edgar Varese, and this dance piece is an first-class synchronism of different instruments with the moves of the organic structure. Besides, as a witness, the dance is an ionisation of the human organic structure to different beats in life and is besides built on the premiss of how a organic structure moves to the most sensitive differentiations of assorted sorts of percussive sounds. Different instruments such as the bass and the membranophones are a pleasance to hear when synchronized to the soft and comforting sounds of the piano and the saxophone. Besides, as a witness, I was awakened with the African like beats, every bit good as, beats similar to the boom of a king of beasts and Sirens leting Jones to switch within the infinite utilizing stronger motions harmonizing to the round of the instruments. Furthermore, I consider this solo public presentation by Jones really much attending catching as the manner he communicated with his audience through his facial looks was outstanding ; besides, the manner he switched fleetly from one look to another, yet holding full control to do such switches apparent was like an expert done. Furthermore, force could be seen bit by bit in the public presentation from the beginning to the terminal from his crisp stomp like motions to his facial looks with conformity to the music played. However, although Jones ‘ public presentation to the full caught my attending, the music he chose for such a sequence was someway ruling doing me concentrate in certain parts with the music played instead than Jones while executing. Additionally, â€Å" Chaconne †is framed around spoken text and the music of Bach ‘s D-Minor Partita for Solo Violin. This solo public presentation accompanied by Bach ‘s D Minor Partita could be about Jones ‘ personal memories accompanied by the visual aspect of written text on screen about a close friend of him, or it could be dedicated to his female parent. Furthermore, I believe that the text is straight related to the sad and painful moves of Jones in the dance sequence. Besides, the text helped me as a witness understand the temper of the performing artist and grok the intent of the dance sequence as it felt that Jones was someway portraying the individual in torment, or retrieving how she felt during her blink of an eye of hurting, particularly during the portion while he was on the floor with his manus organizing a bosom like form and the text looking. Furthermore, the music, which is wholly a mix of fiddles, added to the softness of the public prese ntation. Although there is a immense difference between Jones ‘ four public presentations, I have liked â€Å" Chaconne †the most as I have felt that it reflects certain concealed emotions within him which he is able to merely reflect through dance and concealed address. Last but non least, it is hard to compare between two profound choreographers such as Bill T. Jones and Merce Cunningham ; nevertheless, I have admired Jones ‘ manner most as to me he managed to portray original modern-day dance and stage dancing. Although Merce Cunningham is a innovator in modern-day dance, and I am non a guru in such a field to to the full show my sentiment ; nevertheless, that is what I have realized after watching several pieces by both choreographers. Bill T. Jones is an keen performing artist and choreographer who is able to catch clasp of his audiences attending from the minute he starts dancing. Besides, his ability to set up stage dancing with clear messages sent is an property which I find important. Bill T. Jones is genuinely adept in his field of expertness, and truly has the ability to maintain his audience engaged wherever and whenever he performs.
Tuesday, October 22, 2019
Building Trust through E-Commerce
Suppose I am selling merchandises online – for instance, gift items for everyone – I know exactly how to convince my prospective buyers to trust my web site. Through the concept of â€Å"Free Information for All,†I would educate my web visitors, in the simplest way possible (without giving essential information to competitors), about the process of storing their credit card information and securing it from hackers and viruses.The rationale behind â€Å"Free Information for All,†is aiming at the minds of the potential customers, to make them think, feel and believe that they know all they need to know about where their credit card information is going. Images, such as secured vaults and huge powerful computers, will be used to instill in the minds of the viewers that my web site could not be any safer. In fact it is 100% safe and error-free. As for the action steps that I would take, I will begin by advertising banners and links that features a reverse ps ychology-inspired message, â€Å"Do not trust every online shop you see.Click to find the tricks of scammers. †Then, when they’re in my web site already, they will read another message, â€Å"Trust only those who can tell you everything you need to know about your shop and your account. Experience worry-free online shopping. †The second step is for me to make good on my word. Eventually, I will post â€Å"Testimonials†from the marketing department and from real people with pages in My Space. This will create a crisp, friendly feel in the website, and it will convince more people that my business and services are no hoax.The final step is just to ensure that my customers will enjoy a 24/7 customer support online and via toll-free number. Customers love to be pampered. I will pamper my customers, make them trust me, and make them go back to my store, with their friends in tow. Survey source: Safety in Numbers. June 25, 2002. The Resource for Security Exe cutives. November 10, 2006. .
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